The first quarter of 2013 has shown improved revenue of 14% for Red Ten NYC.  The outsourced sales and marketing firm based in New York; with a recent expansion to Dallas and Boston back in March 2013, has suggested that the significant surge in the demand for outsourced sales and marketing firms is the reason for this success.  ‘The firm’s recent expansion came as a result from the increase in demand for outsourced sales and marketing services’ said a spokes person for Red Ten NYC. ‘This continued demand for our services since the firm’s expansion has allowed the Red Ten NYC to augment its revenue by 14% in the first quarter of 2013’ added a spokes person for the firm.

Red Ten NYC is an outsourced direct sales and marketing firm based in New York, Dallas and Boston in the USA.  The firm provides a cost effective route to market for their various clients within the telecoms & non-profit industries.  ‘Our proactive and personalized approach to sales and marketing provides results that guarantee a return on investment for our clients’ said a spokes person for Red Ten NYC.  The firm provides a cost effective and specialized alternative to mass media marketing campaigns. ‘Meaning that clients with a limited advertising budget can benefit from our services because we guarantee results’ added a spokes person for Red Ten NYC.

Figures from the Red Ten NYC first quarter in 2013 suggest a significant surge in the outsourced sales and marketing industry.  There is a wealth of benefits achieved by a company from outsourcing their sales and marketing to specialized direct marketing firms like Red Ten NYC.  Red Ten NYC provides a cost effective campaign management and means to marketing for their clients that guarantees results because the firm use specialized personnel.  In addition, due to the personalized nature of direct sales and marketing, Red Ten NYC can build brand loyalty and increase customer acquisition and retention rates for their clients.

More companies are looking to outsource to firms like Red Ten NYC for their sales and marketing.  There is a new breed of smaller, leaner companies that are stripping out non-core functions of their business and outsourcing it to other firms.  Red Ten NYC is reaping the benefits of this change.  ‘As more companies are looking to outsource their sales and marketing to firms like ours, we can continue to plan further expansions’ explained a spokes person for Red Ten NYC.  Red Ten NYC expect that second quarter figures (released in July 2013) will show the firm’s further improvement and growth.

Red Ten NYC’s campaign development shows that in 3 easy steps, the firm will make outsourcing a company’s sales and marketing the easiest process possible.  The firm will firstly define objectives through a face to face initial consultation.  Secondly, Red Ten NYC will run a test phase of the new campaign in up to four pre-approved markets.  This gives the firm the opportunity to evaluate locations, analyze local markets, target marketing and evaluate consumers using demographic data.   Thirdly, the Campaign Roll Out.  The full implementation of a campaign through Red Ten NYC will be followed by quarterly meetings to review the progress.  Quarterly meetings are essential to monitor progress to ensure guaranteed results and reports of the sales generated.

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Red Ten NYC have travelled to Indianapolis to attend an industry networking conference on Saturday, 11 May 2013. The event took place at the Marriott Indianapolis Downtown Hotel on 350 West Maryland Street. Among the participants were business men and women who run successful companies in the field of sales and marketing throughout the United States. Red Ten NYC’s managing director states: “The event was ideal to exchange information, meet with familiar faces and build new relationships with entrepreneurs from the sales and marketing industry.” Networking is crucial in order to be continuously successful in business. “I love these events, it provides the opportunity to meet with likeminded people from many different backgrounds with different experiences and every single one of them has high ambitions to succeed in business”, continues Red Ten NYC’s managing director.

Networking has many benefits, it means sharing ideas and knowledge, receiving feedback or discussing someone else’s point of view (smallbusinessbc.ca). “Sometimes we might get stuck in our daily routine. Networking with other industry professionals brings us back to thinking outside the box and seeing things from another perspective”, explains Red Ten NYC’s managing director. Furthermore, networking creates opportunities. An enormous networking event such as the conference at the Marriott Indianapolis Downtown gives exposure to many other business people. Red Ten NYC explains: “Every participant has their own network and connecting to one of them may give exposure to someone with likewise interests or knowledge.” Opportunities can happen in different ways and therefore Red Ten NYC’s managing director suggests keeping as many doors open as possible by building relationships with people who have similar ambitions.

Red Ten NYC is an outsourced sales and marketing company based in New York City Manhattan with clients from different industries such as Telecommunications, Entertainment, Financial Services and Home Improvements. Red Ten NYC’s managing director has always cultivated a networking mentality within the company which may be one of the reasons why the business has shown such rapid growth over the past few years. “Building long-term relationships with customers, clients and industry professionals by creating a lasting impression has helped us develop new opportunities and expand into further markets”, says Red Ten NYC’s managing director. Next week Red Ten NYC will be travelling to Texas where they are going to support Tasha Harris, manager of the Texas branch, and her team at a Sales Award Ceremony on 19 May 2013.

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The Holiday Inn in New York City is conveniently located close to many of New York City’s big attractions, including Central Park and Times Square. Although the hotel is just a short journey from Red Ten NYC’s head office in Manhattan, representatives from the firm’s Boston division were also in attendance and took the opportunity for some sightseeing before the conference started. The venue is a popular choice for corporate events due to its suite of dedicated conference and meeting rooms.

Over 250 professionals from across the Northeast states were in attendance, ranging from promising salespeople in the early stages of their career through to regional managers. There were 6 key speakers, all of whom had successfully run one or more sales companies. The theme of the conference was becoming a better leader, and topics included effective training, team development, creating a positive working environment and driving sales. The event also allowed time for a meet and greet session with the speakers and a networking session. Red Ten NYC found this particularly useful as it allowed them to gain face time with professionals they would not normally get the chance to meet. A source from Red Ten NYC reported: “The seminars were very informative, and it was even better to get the chance for follow-up questions with the speakers. Regional conferences such as this are valuable in providing the opportunity to meet with people from different cities – some of which are several hours’ drive away. It’s refreshing to hear new ideas, or even gain a fresh perspective on an old topic. Networking is essential in any business, but even more so in a people business such as sales.”

The team at Red Ten NYC are fans of Ivan Misner, author of several business networking books. His Entrepreneur.com article ‘Why So Many People Resist Networking and Miss Out’ reveals that many business owners avoid networking due to a lack of confidence or impatience. Red Ten NYC believe that networking can build confidence and if cultivated correctly, can lead to long-term business relationships that are beneficial to both parties. Everyone in attendance went home with several new business contacts and plenty of new information to help take their careers to the next level.

Red Ten NYC is an outsourced sales and marketing company based in New York City. The firm recently expanded to new offices in Boston and Dallas, and aim to open new markets by the end of 2013.

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Last week, New York based sales and marketing firm Red Ten NYC announced that their ‘Local Markets’ Strategy, which focuses on improving the companies knowledge of their neighbouring community and their buying behaviour has boosted sales by 2%.  ‘Its early days’ said a spokesperson for Red Ten NYC.  ‘A new strategy which centres on the idea of helping our local community was introduced on 1^st March 2013. After 30 days we have seen a significant improvement in customer acquisitions numbers.’  

Red Ten NYC have found that through the establishment of their ‘Local Markets’ Strategy, the firm has not only boosted sales by 2% but has built a stronger company culture and improved relationships with customers, which has ultimately made their business more successful.

This business strategy adopted by Red Ten NYC, has been tried and tested by other well know companies.  One of the best examples is Ben & Jerry’s Homemade, an ice cream company based in South Burlington, Vermont.  During the early days of the company, they invested a great deal in building strong relationships with the local community, by hiring everyone from dairy farmers to artists to help grow their company brand.

‘By building a strong relationship with our local community, the firm is able to better identify local customer needs.  If we know what our customers want, then we are more able to deliver them the service that they require’ said a spokes person for Red Ten NYC. ‘This will ultimately result in more customers being acquired, more sales being made and more success for the firm.’  And after only 30 days, this business strategy; used by Ben & Jerry’s Homemade and Red Ten NYC, has resulted in increased sales for the firm.  Red Ten NYC has since been announced as the top performing American outsourcing brand due to their boost in the number of sales. ‘Being deeply involved in our local community and delivering what they require, is integral for the long term success of Red Ten NYC’ stated a spokesperson for the firm.

Due to the fact that Red Ten NYC have recently expanded into two new markets; Dallas and Boston, the firm wanted to employ this business strategy to ensure that their rapid growth would not affect the quality of the outsourcing service they provide.  ‘The firm is still very excited about our recent expansion into Dallas and Boston.  We did not want this excitement to take away from the service we provide to our clients and our customers.  This is why we employed our ‘Local Markets’ strategy’ said a spokesperson for Red Ten NYC.

It has since been proven as a huge success, even more than the firm could have hoped for. ‘Not only has this strategy ensured that the service we provide is still of a high quality, but we have also managed to boost sales and been named as the top performing outsourcing brand in America’ added the firms proud spokesperson.

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Red Ten NYC has been running the Management Training Program in their New York office for just under a year. The scheme is available to the entire sales force and enables ambitious individuals to learn business management skills. A source from Red Ten NYC said “The reasoning behind the program was that we had a number of talented individuals on our sales force who were lacking in the skills needed to progress further. Our company ethos is always to promote from within, so we can develop individuals with limited experience into future entrepreneurs and managers. The program is available to all, which means the most ambitious people self-select for promotion by outperforming everyone else.”

Red Ten NYC runs weekly seminars which teach skills such as Risk Analysis, Creating Vision, Culture of Productivity, Innovation and Leadership. The company offers a merit-based advancement structure that rewards individuals with the best attitude, work ethic, and willingness to learn. A source from Red Ten NYC’s senior management team said: “Frequently we find individuals with great potential but little direction. When it comes to selecting new team members we look for people who have ambition to try something new, an open mind and the willingness to work hard. The Management Training Programme channels this talent in a positive direction and provides them with options they may not have previously considered.”

Enterprise and business skills are important to the country’s future, as studies show that small businesses are essential to the US economy. The US Small Business Administration states that small businesses, which are independent firms with fewer than 500 employees, provide just under half of all private sector employment and accounted for 65% of all new jobs created between 1993 and 2009. Small businesses are considered to have cultures more supportive of innovation, as outlined in the SBA article “Small Firms: Why Market-Driven Innovation Can’t Get Along without Them” which states that small patenting firms are 13 times more innovative than large patenting firms. A source from Red Ten NYC said: “In each of the Red Ten NYC offices we tend to keep the size of the sales force at around 20 people, as we find that the culture of a small business allows for more creativity and innovation. In these difficult economic times, developing small businesses is more important than ever.”

Red Ten NYC provides cost-effective marketing and customer acquisition strategies for clients in telecoms industry. They have offices in New York, Dallas and Boston.

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March 2013 is an exciting month for Red Ten NYC as they announce their firm’s expansion in the USA. New York based sales and marketing firm are taking on two new US cities; east coast city Boston and Dallas, the third biggest city in Texas. The firm attribute their continued success throughout 2012 within the telecoms industry as the reason for this growth in the market. ‘Everyone at Red Ten NYC is very excited about the firm’s expansion. When we look back over 2012, we can see how much we have grown over the past year along with the reasons for this growth’ said a spokes person for the company.

A company like Red Ten NYC does not grow this much in a year without working hard for success. As the firm look back over 2012, they can identify some key business strategies which resulted in a considerable leap forward in terms of the company’s growth within the direct sales and marketing industry.

The first key strategy as a catalyst for Red Ten NYC’s expansion is the firm’s 3-Step formula to business growth. Last year Red Ten NYC offered advice on how to build a strategy for growth and success by following an effective 3-Step formula to business success. ‘We applied our own 3-Step formula that we recommended to other firms to help them grow. These three simple steps were effective at moving Red Ten NYC from a small business into a thriving sales and marketing brand that covers more than one state in the USA’ said the MD of Red Ten NYC.

In late December last year, Red Ten NYC announced a marketing strategy that was shaped by overall business goals with the end product being to general sales and make money. In order to achieve this goal, the firm placed a bigger emphasis on understanding whether their marketing strategy had been effective by analysing where their results came from.

Thirdly, but most importantly, Red Ten NYC attributes their expansion and continued success to the nature of the direct sales industry. A recent survey by Red Ten NYC highlighted how supply and demand for outsourcing services has been increasing in the USA. Out sourced sales and marketing firms gain an average of 5600 new customers per week for their clients in New York City. As the largest and most populous city in the USA, New York is leading the way for companies who are looking to outsource their sales and marketing and this trend is spreading to other cities such as Boston and Dallas. ‘As other companies across the USA see the benefits of outsourcing their sales and marketing, the demand for direct marketing firms like Red Ten NYC is increasing. The high demand now coming from other companies based in other cities in the USA has allowed us to expand’ explained a spokesperson for Red Ten NYC.

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Assurance Wireless is a federal Lifeline Assistance program provided by Virgin Mobile. The service that is available to individuals who may otherwise struggle to afford a phone connection. Typically beneficiaries will be on public assistance programs such as medical or housing aid. Households that qualify will receive a free cell phone with 250 free minutes and text messages per month. Assurance Wireless has run successfully in Massachusetts since September 2011 and Red Ten NYC are excited to help assist their marketing reach in the Boston area. Assurance Wireless’ statistics report that Massachusetts is home to over 210,000 unemployed people who would be eligible for the Assurance Wireless program.  Boston is the most populous city in the state with a population of 618,147 in 2011, of which 21% live below the poverty line. A source from Red Ten NYC said: “We are very proud to have been selected by Assurance Wireless to bring their services to people in need. The service empowers its users – we have heard testimonials from unemployed people who used it to help secure a job, and disabled individuals who can enjoy independent lives, confident that help is just a phone call away.”

Red Ten NYC will support Assurance Wireless’ existing marketing campaigns, which include commercials and social media campaigns. Red Ten NYC will supplement these with direct marketing strategies, whereby representatives interact directly with individuals where they work, live or shop. A source from Red Ten NYC explained: “The Lifeline Assistance program sells itself; the problem our clients have been facing is getting the service to the right people. Much of our target market is seriously economically disadvantaged, and as such is not always reachable through traditional channels of communication. Our approach will be to target eligible communities and individuals and directly bring the service to them.  The face-to-face approach allows the customers to ask questions and register with the service immediately.”

The US telecommunications industry is huge business, accounting for $1.1 trillion spending in 2012 according to the Telecoms Industry Association. Assurance Wireless estimates that if the 28.5 million adults eligible for Lifeline Assistance received the service, an additional $3.7 billion would be available to economically disadvantaged people. Red Ten NYC is confident that with their proven track record dealing with telecoms clients, they will be able to bring between 8000 and 11,000 new service users per year.

Red Ten NYC will launch the Assurance Wireless campaign in Boston, MA on April 1^st and in Dallas, TX later in the month.

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New York based sales and marketing firm Red Ten NYC provide a cost effective marketing route for their clients in several markets including, financial services, telecommunications, fundraising, entertainment and home improvements. The firm uses a tried and tested business model that can be applied to any sector.  Managing Director of Red Ten NYC campaigns to ensure that the right audience receives the most effective and efficient type of marketing communication through their transferrable face to face marketing approach.

Red Ten NYC explains how direct marketing is far more effective for companies due to its transferable nature.  ‘The business model we use here at Red Ten NYC is far more flexible than other forms of marketing and advertising.  Due to the face to face nature of our approach, we can adapt our marketing technique to our clients needs and still maintain its personalised nature’ explains Red Ten NYC’s Managing Director.

Direct marketing uses specially trained sales advisors to market their client’s products and services. This direct approach gives the opportunity for the highly trained direct marketers to explain the products and services and to answer any questions that the customer may have straight away.  Not only does this make the process quicker for the customer, it also ensures that the customer receives the correct information about the product and avoids any misunderstanding.  ‘Direct marketers have an in-depth understanding of market segmentation, customer valuation, data analysis and campaign techniques which can be transferred across to different sectors of the market’ explained MD of Red Ten NYC.  ‘These systems are constantly implemented to ensure our clients receive a good return on their sales and continue to make a profit.’

Direct marketers do not only implement the systems to ensure a good return for their client, they also raise brand awareness for their various clients to a specific target audience.  This target audience will change depending on which sector of the market that is being promoted to customers.  This again highlights the transferable nature of direct marketing. ‘Here at Red Ten NYC we analyse customer data to ensure that we have specific conversations with our customers.  This will in turn increase sales for our clients’ says a spokesperson for Red Ten NYC.  This specific targeting of customers makes direct marketing much more cost effective for business.  Firms such as Red Ten NYC ensure that different customers will be targeting depending on the nature of the brand.

Red Ten NYC continues to use this transferable business model for their various clients in New York City.

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New York based, Outsourced Sales and Marketing firm Red Ten NYC regularly attend industry events. The firms Managing Director plans to travel with 35 suppliers, business partners and consultants to Atlantic City, New Jersey, which is an internationally renowned resort city for gambling, conventions, and leisure, for the industries quarterly conference.

‘We plan to attend these events as often as possible as they are fantastic networking and educational opportunities. The Outsourcing sector for sales and marketing grows every year and these quarterly conferences play an important role in the industries growth’ claims a spokesperson for Red Ten NYC.

The March event will be hosted at the Revel Atlantic City Hotel, Resort & Casino which has 160,000 SQ FT of indoor and 90,000 SQ FT of outdoor flexible meeting and event space purposefully built around one idea: make functional fun. Red Ten NYC often travel to New Jersey for meetings but this will be the first Sales Conference they have attended in Atlantic City and the firm are planning to make the most of it.

‘We are really looking forward to the event. We have planned a networking strategy to ensure we meet and strengthen the relationships we have with other business around the country and have also scheduled two meetings with potential new clients in the area’ add the MD from Red Ten NYC.

Red Ten NYC announced plans to travel out to Atlantic city a day early to run a team building workshop which will combine sales strategy training, development, team-building, communications, motivation and business planning. The progressive firm have experienced substantial growth since their expansion to New York a year ago and credit their business culture and values for that success. ‘The team building exercises we have planned will be educational and fun – we are really looking forward to a successful weekend in Atlantic City’ confirms Red Ten NYC.

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One of the benefits of direct marketing is that it enables a brand to directly identify, isolate and communicate with well-defined target markets (selectabase.co.uk). Red Ten NYC explains that direct marketing is far more cost effective than targeting the mass market and it allows a test period. “If we feel that we cannot reach the relevant target market in a specific location for example, we can simply relocate the campaign. Furthermore, due to the direct interaction with consumers, we may receive hints directly from people why the demand is low and can implement new strategies quickly without much effort in order to get back on track immediately. This flexibility is a huge advantage”.

Red Ten NYC is an outsourced direct sales and marketing company based in New York City. “We help our clients raise brand awareness to a specific target audience. With the immediate results we receive directly from consumers, we can provide our clients with the relevant feedback”; adds Red Ten NYC’s MD. Being able to monitor results so closely, Red Ten NYC’s clients have the opportunity to plan and can make sure they target the right people. “Analysing data quickly allows us to have more specific conversations with customers which will increase sales”, says a Red Ten NYC spokesperson. Furthermore, direct marketing helps monitor and achieve short-term goals in order to remain on track for long-term objectives.

Business analysts foresee further growth opportunities for Red Ten NYC in 2013 as this year’s trend for many American companies seems to lean towards the more traditional marketing practices. Direct marketing has moved ahead by leaps and bounds over the past five years and is driven by increased effectiveness in identifying and targeting a specific segment of the market.

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